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Canton Fair Achieves Unprecedented Success: Gel Hot and Cold Packs Sell Well Globally, Practical Functions Win International Market Favor

Nov 27, 2025

The 138th China Import and Export Fair (Canton Fair) Concludes Successfully

[Guangzhou, November 2025] The 138th China Import and Export Fair (Canton Fair) recently concluded successfully in Guangzhou. With the theme "Smart Living, Shared Globally," this year's fair attracted buyers from developed countries such as Germany, Italy, Japan, and the United States, as well as many developing countries. Practical health care products such as gel hot and cold packs became a new highlight of the fair, with on-site sales breaking historical records, demonstrating the competitiveness of Chinese manufacturing in the daily health sector.

I. Product Advantages: Practical Hot and Cold Compress, Meeting Daily Health Needs

At this year's Canton Fair, gel hot and cold packs, with their simple and efficient functional design, became the focus of attention for overseas buyers.

Dual-Use Design: Through physical temperature control technology, cooling or warming can be achieved without electricity, suitable for scenarios such as sports injuries, menstrual pain, and fever care, with convenient and safe operation.

Environmentally Friendly and Durable Materials: Made with food-grade gel and a biodegradable outer layer, highly reusable, aligning with global environmental trends.

Portability and Adaptability: Lightweight design for easy carrying, and available in multiple sizes to meet the needs of home, medical, and outdoor scenarios.

“Our products win with practicality and cost-effectiveness, especially suitable for consumers with limited budgets but who pursue quality,” said a representative of an exhibiting company. “At this Canton Fair, we received over 300 overseas clients, 40% of whom came from Southeast Asia and Africa.”

II. Canton Fair Highlights: Soaring Transactions, Global Buyers Gather

This year's Canton Fair covered an exhibition area of ​​1.55 million square meters, with 28,000 exhibitors and over 2 million visitors, setting a new record. Real-time transaction data as of the closing day is as follows:

Total Transaction Value: Reached US$21.78 billion, an increase of 18.7% compared to the previous session, with health and personal care products accounting for 15%, and gel hot and cold packs making a significant contribution.

Single-Day Peak: On the third day of the exhibition, the daily transaction volume exceeded US$2.83 billion, setting a new single-day record for the Canton Fair.

Regional Distribution: The European market accounted for 41% of the transaction volume, the Asian market accounted for 35%, and the African and Latin American markets grew by 45% and 38% respectively. Emerging markets showed strong demand for practical products.

Large Orders: The largest single order from a German buyer reached US$8 million, and Japanese companies signed long-term cooperation agreements totaling over US$300 million.

“The Canton Fair is our core platform for expanding our global supply chain,” said a purchasing manager from an Italian chain pharmacy. “At this exhibition, we reached cooperation agreements with three Chinese companies and plan to introduce gel hot and cold packs into European pharmacy channels.”

III. International Cooperation: Deepening Global Layout, Building a New Chapter of Development

This Canton Fair was not only a grand trade event but also a bridge for deepening cooperation between Chinese and foreign enterprises.

Deepening Cooperation with Developed Countries: Production agreements were signed with German companies to jointly optimize product durability; cooperation with US retailers was established to develop customized packaging to enhance market competitiveness.

Win-win for developing countries: Joint production lines were established in Vietnam and Indonesia to reduce logistics costs; cooperation with African countries was undertaken to promote home health care solutions and increase product penetration.

Policy support: China's Ministry of Commerce launched the "Canton Fair Global Partner Program," providing exhibitors with tax incentives, logistics subsidies, and other support to lower the barriers to cross-border trade.

"The Canton Fair has shown us the potential of Chinese manufacturing in the daily health sector," said the CEO of an American trading company. "We plan to invest $50 million in China over the next two years to expand the production scale of gel hot and cold packs."

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IV. Conclusion: The Canton Fair—A Global Trade Hub

The 138th Canton Fair, with its practical products, booming transactions, and in-depth cooperation, once again demonstrated China's position as a vital engine of global trade. In the future, the Canton Fair will continue to leverage its platform advantages to promote shared development opportunities for Chinese and foreign enterprises and jointly create a new future of healthy living.

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